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The Business of Fitness

For insights into the fitness industry, equipment and brands, here's some of our latest articles.

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8 Benefits of Balance Cushion Training

Whether you’re looking to improve your fitness, recover from an injury, or simply add variety to your routine, training with a balance cushion is an effective, low-impact way to boost core strength...

Functional Rigs: The Essential Buyer's Guide for Gym Owners

Functional Rigs: The Essential Buyer's Guide for Gym Owners

Whether you're setting up a home gym or equipping a commercial facility, rigs are a central training hub. In this guide, we break down the differences between wall-mounted and free-standing rigs, e...